Compare · Singapore
PEKO vs Oddle
Written by PEKO Team.Last updated: 05/23/2026.
Published: 05/23/2026
Updated May 2026 — Oddle is a full-stack F&B marketing platform: online ordering, reservations, customer database, email + SMS marketing. PEKO is narrower and deeper: AI predicts churn 3 days ahead and writes the WhatsApp / PayNow message itself. If you already use Oddle Eats for ordering, PEKO bolts onto your customer list and runs the retention campaigns Oddle Marketing leaves to your team.
Oddle is the default F&B marketing platform for many Singapore casual-dining and café brands — and rightly so for ordering and reservations. But the marketing module still leaves the hard part (segmenting, writing, picking the channel, picking the send time) to you. PEKO is the AI layer that closes that gap. This page compares the two honestly so you can decide whether to switch, stack, or stay.
- Oddle = ordering + reservations + a marketing suite you operate. PEKO = AI that runs retention for you on top of any ordering stack.
- Oddle Marketing requires a marketing person to segment, write, and schedule. PEKO does that automatically.
- Pricing in SGD: PEKO from S$449/year flat; Oddle is quote-based per module.
What is Oddle? Singapore-headquartered F&B platform offering online ordering, reservations, and a marketing suite (Oddle Eats, Oddle Marketing) — strong with mid-market and casual-dining brands across SG, MY, TH, HK.
The PEKO ecosystem
PEKO and LOOP are two products from the same company. PEKO is the AI retention layer and runs alongside the POS you already use. LOOP is the AI-native POS that covers operations: recipe-level inventory, staff shifts, table plans and the kitchen display. Each works on its own, and run together they share one dataset, so nothing has to be entered twice. See PEKO + LOOP in one ecosystem
Choose PEKO when
- You already run Oddle Eats / Reserve and your team isn't sending the marketing campaigns Oddle makes possible.
- You want WhatsApp Business as the primary channel — not email blasts.
- You want PayNow cashback rewards customers actually use.
- You don't have a CRM manager and need the AI to pick segments and write copy.
- You want churn predicted 3 days before a regular stops coming back.
- You'd rather chat to your loyalty tool than click through 10 dropdowns — PEKO's AI Agent creates vouchers, segments and campaigns for you, and you only click Approve.
Choose Oddle when
- You don't have online ordering or reservations yet — Oddle is the better full-stack starting point.
- You want a single vendor for ordering + delivery + marketing under one roof.
- You have a dedicated marketing manager who'll run Oddle Marketing in-house.
- Your trade is heavy on bookings (fine-dining, omakase) where Oddle Reserve's depth matters most.
Feature by feature
| Feature | PEKO | Oddle |
|---|---|---|
| Primary purpose | AI loyalty + churn prediction + autopilot win-backs | F&B ordering + reservations + marketing suite |
| Online ordering | No — pairs with Oddle Eats, Atlas, or your own | Yes — Oddle Eats |
| Reservations | No | Yes — Oddle Reserve |
| AI churn prediction | Yes — 3-day forward window | No |
| Auto-writes campaigns | Yes — segment, channel, copy, send time | No — you write and schedule |
| WhatsApp Business | Native, PDPA-compliant templates | Limited; SMS / email primary |
| PayNow cashback | Yes — direct payouts | No |
| SGQR loyalty code | Yes — scan-to-redeem | No |
| PDPA consent flows | Built-in opt-in + audit log | Built-in |
| Pricing | From S$449 / year flat | Module-based quote |
| Setup time | Same day | 1–4 weeks per module |
| Best paired with | Oddle, Atlas, Eats365, any POS | Standalone or with Oddle Pay |
| In-product AI Agent that takes actions for you | Yes — chat to create vouchers, segments, campaigns and settings; approval-gated (you click Approve) | No — manual clicks through dashboards and dropdowns |
| Can customers self-enrol without a cashier? | Yes — customers scan a table/receipt QR or photograph the bill and PEKO's OCR credits points automatically. Cashier is out of the enrolment loop. | Not clear from public documentation |
| Can it earn points from other POS receipts? | Yes — AI OCR reads receipts from any POS (KiotViet, iPOS, Sapo, MISA, PosApp, Toast, Square). No POS swap or API required. | Not clear from public documentation |
| Can someone who did not pay join? | Yes — anyone present scans the in-venue QR to join and receives a joining reward | Not stated in public documentation |
| Redeem rewards on online orders? | Yes — the same balance redeems online and in-store | Not stated in public documentation |
| How many automated message types? | 10 types, including points- and voucher-expiry reminders | Not stated in public documentation |
| Abuse controls when customers claim their own points? | Yes — rate limits, receipt age and value thresholds, 90-day brand-wide duplicate-image matching, risk-tiered actions | Not stated in public documentation |
Primary purpose
AI loyalty + churn prediction + autopilot win-backs
F&B ordering + reservations + marketing suite
Online ordering
No — pairs with Oddle Eats, Atlas, or your own
Yes — Oddle Eats
Reservations
No
Yes — Oddle Reserve
AI churn prediction
Yes — 3-day forward window
No
Auto-writes campaigns
Yes — segment, channel, copy, send time
No — you write and schedule
WhatsApp Business
Native, PDPA-compliant templates
Limited; SMS / email primary
PayNow cashback
Yes — direct payouts
No
SGQR loyalty code
Yes — scan-to-redeem
No
PDPA consent flows
Built-in opt-in + audit log
Built-in
Pricing
From S$449 / year flat
Module-based quote
Setup time
Same day
1–4 weeks per module
Best paired with
Oddle, Atlas, Eats365, any POS
Standalone or with Oddle Pay
In-product AI Agent that takes actions for you
Yes — chat to create vouchers, segments, campaigns and settings; approval-gated (you click Approve)
No — manual clicks through dashboards and dropdowns
Can customers self-enrol without a cashier?
Yes — customers scan a table/receipt QR or photograph the bill and PEKO's OCR credits points automatically. Cashier is out of the enrolment loop.
Not clear from public documentation
Can it earn points from other POS receipts?
Yes — AI OCR reads receipts from any POS (KiotViet, iPOS, Sapo, MISA, PosApp, Toast, Square). No POS swap or API required.
Not clear from public documentation
Can someone who did not pay join?
Yes — anyone present scans the in-venue QR to join and receives a joining reward
Not stated in public documentation
Redeem rewards on online orders?
Yes — the same balance redeems online and in-store
Not stated in public documentation
How many automated message types?
10 types, including points- and voucher-expiry reminders
Not stated in public documentation
Abuse controls when customers claim their own points?
Yes — rate limits, receipt age and value thresholds, 90-day brand-wide duplicate-image matching, risk-tiered actions
Not stated in public documentation
From your chat request to a live merchant setup — 5 steps.
Here's the before/after workflow: the strikethrough line is how other tools make you do it, the line below is how PEKO's AI Agent does it for you.
Click a step to run it in the demo below.
Sample prompt
“20% off weekday lunch for lapsed diners we haven't seen in 30 days, cap 1 per customer.”
Ready-to-paste voucher request — drop it straight into the AI Agent chat.
Questions merchants ask at each step
Ask, review, approve.
Describe the voucher you want in one sentence. PEKO's AI Agent drafts the full configuration; you approve it with one click — no 10-step form.
Your request
Or try one of these:
Proposed voucher
FAQ
Should I leave Oddle for PEKO?
No, in most cases. Oddle Eats and Reserve are excellent at what they do. PEKO is the missing AI marketing layer — leave Oddle running for ordering, plug PEKO in for retention.
Does PEKO connect to Oddle's customer list?
Yes — export your Oddle customer + order history (CSV or API), and PEKO will start scoring churn risk within 24 hours of import.
Is PEKO PDPA-compliant for Singapore?
Yes. Every message goes through a consent gate, opt-out is one tap, and there's a full audit log a DPO can pull at any time. WhatsApp templates are pre-approved under WhatsApp Business policy.
What about PayNow rewards?
PEKO can issue PayNow cashback directly to a customer's mobile-linked PayNow ID. Operators top up a pool; the AI decides who gets what.
How does pricing compare?
PEKO is a flat S$449 / S$899 / S$1,499 per year by tier. Oddle quotes per module (Eats, Reserve, Marketing) — usually a monthly platform fee plus per-order commission for Eats.
Can PEKO send Mandarin / Bahasa Melayu / Tamil messages?
Yes. The AI writes in whichever language your customer base prefers, with Singapore-specific phrasing — including Singlish where it fits the brand.
Do I still need to learn a complicated dashboard?
No. PEKO's embedded AI Agent takes actions for you — creating vouchers, building segments, drafting campaigns — inside the product. You describe what you want in chat, the Agent configures it, and you only click Approve. The full dashboard is there when you want it, but on any given day you can run PEKO by messaging the Agent.
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Sources & citations
These public sources support the competitor pricing, feature, and limitation claims in this comparison.
- Oddle — Official F&B platform materials
Oddle ordering, reservations, marketing, and quote-led module scope.
- PEKO — Plans and pricing
PEKO free-plan, paid-plan, and included-feature claims used in the comparison.
How we compare
Every comparison on this site is written from a fair market analyst stance — no hit pieces, no puffery.
- Public materials first. Competitor pricing, feature, and limitation claims are sourced from their own website, marketing collateral, and public reviews (Capterra, G2, App Store) — see the Sources & citations block above.
- Acknowledge real strengths. Each page includes a "Choose Oddle when" block that names the scenarios where the competitor is genuinely the better pick.
- Same feature grid. Every comparator uses the same feature axes (pricing, setup time, messaging channel, churn prediction, data ownership, and more) so you can read across vendors on the same grid.
- Refreshed when the market moves. This page was last updated on 05/23/2026. Spot a stale claim after a competitor pricing or feature change? Email hello@heypeko.com and we'll refresh it.
- No pay-to-rank. We take no payment from competitors to shape rankings or hide weaknesses. If you spot bias, tell us and we'll rewrite the section.
Ready to try PEKO instead of Oddle?
Start free in 15 minutes — or book a 15-minute demo and we'll run the AI Agent on a sample of your data so you can see the churn saves live.