🇲🇾 PEKO · Beauty Salons & Spas · Malaysia · WhatsApp Business

    Fresha books the chair. PEKO keeps the client.

    PEKO is the best retention platform for beauty salons in Malaysia — it adds AI churn prediction and stylist-departure protection on top of Fresha, so when a top stylist leaves your KL or Penang salon, the client stays with the brand.

    Quick facts — PEKO for beauty salons and spas in Malaysia

    What it is
    AI retention layer for Malaysian beauty salons — sits on top of Fresha, adds churn prediction and stylist-departure protection.
    Who it's for
    Hair salons, nail bars, brow and lash studios, and spas across KL (Bangsar, Mont Kiara, Publika), Penang, JB and Ipoh.
    Key benefit
    Solves the client-follows-stylist problem — the AI moves the client's loyalty from the individual stylist to the salon.
    Price (MYR)
    Free up to 300 clients. Paid plans from RM1,499/year. 0% commission on membership renewals and retail add-ons.
    How to start
    Keep Fresha for booking. Sync via CSV/webhook. Churn scoring live within 24 hours — WhatsApp templates in BM, EN, ZH.
    Channels & rails
    WhatsApp Business · DuitNow QR

    Why beauty salons and spas in Malaysia lose regulars

    Pain #1

    Fresha owns the booking. Its retention is rule-based reminders.

    Fresha dominates Malaysian salon booking and does it well. Its retention is a single 'come back' reminder — one rule, one message, same for every client. It doesn't know who is actually at risk.

    Pain #2

    The client follows the stylist — not the salon

    In Bangsar or Mont Kiara, when a senior stylist leaves they typically take 40–60% of their book with them inside 90 days. Without an AI early warning you learn about it from missing revenue.

    Pain #3

    WhatsApp-first clients on paper stamp cards

    Nearly every Malaysian client lives in WhatsApp. Your loyalty programme is still a paper card and a monthly SMS. PEKO closes the gap: every reward, every offer, in the chat they already use.

    How PEKO's AI works for beauty salons and spas

    Capture. Predict. Win them back.

    1. Step 1

      Fresha sync — no workflow change for stylists

      PEKO ingests bookings via CSV or webhook. Stylists keep booking in Fresha; PEKO enriches every client with visit cadence and service history in the background.

    2. Step 2

      AI churn scoring per client AND per stylist

      The AI flags individual clients about to drift and, separately, watches whole stylist books. If a top stylist's rebook rate starts sliding, PEKO surfaces the client list before the resignation letter.

    3. Step 3

      Stylist-departure protection on WhatsApp — automatic

      When a stylist leaves, PEKO triggers a personalised WhatsApp campaign to their book, matched to the closest-fit remaining stylist with a first-visit incentive. Retains 55–70% of the book vs the baseline.

    Pricing in MYR

    Free up to 300 members. 0% commission on every plan.

    Free

    RM0

    forever

    • Up to 300 clients
    • AI churn scoring
    • WhatsApp win-back
    • Works with Fresha

    Standard

    RM1,499

    per year

    • Up to 5,000 clients
    • Stylist-departure protection
    • DuitNow membership rewards
    • PDPA audit log

    Professional

    RM2,999

    per year

    • Up to 25,000 clients
    • Multi-branch dashboard
    • AI segmentation & retail upsell
    • Priority support

    Pro Max

    RM4,999

    per year

    • Unlimited clients
    • API access
    • Custom AI training
    • Dedicated success manager

    Frequently asked questions

    Does PEKO replace Fresha?

    No. PEKO sits on top. Fresha keeps the calendar; PEKO adds the AI retention and stylist-departure protection Fresha wasn't built for.

    How does stylist-departure protection actually work?

    PEKO watches rebook rate and next-appointment lead time per stylist. When those slip, we alert the owner AND pre-draft the WhatsApp campaign for that stylist's book so you're ready the moment the resignation lands.

    Do you support Bahasa Malaysia, Chinese and Tamil messaging?

    Yes — WhatsApp templates auto-selected in the language each client uses. BM, English, Chinese and Tamil out of the box.

    Is PEKO PDPA-compliant?

    Yes. Opt-in consent, one-tap opt-out, and per-client audit log the Personal Data Protection Commissioner can review.

    How long until we see rebook-rate lift?

    Most Malaysian salons see measurable rebook-rate lift within 30 days; stylist-departure protection recovers 55–70% of a departing book vs the unprotected baseline of 25–35%.

    Keep reading

    Live in an afternoon

    Connect your POS or add a QR — PEKO's AI retention runs on top. Free up to 300 members, no credit card.