Cafes losing repeat customers

Symptoms you're seeing

• 01.Familiar faces just stop showing up, and you only notice weeks later.
• 02.You blast a discount to everyone when sales dip — half the budget goes to people who'd have come anyway.
• 03.Your paper stamp card gives you zero data on who actually collects.
• 04.Morning regulars feel anonymous; nobody at the bar knows their usual.

Root cause

Cafes lose regulars silently. There's no alarm when a 3-visits-a-week customer disappears, because no system is watching cadence per person. By the time the monthly report shows a dip, the customer has built a new habit somewhere else.

How PEKO fixes it

1. 1.Score every customer daily

   AI looks at each customer's visit cadence, last visit, and lifetime value, and produces a churn-risk score every morning.

2. 2.Auto-fire win-back

   When risk crosses your threshold, PEKO sends a personalised message via the customer's preferred channel — Zalo, SMS, email — with an offer calibrated to their past spend (not a blanket 20% off).

3. 3.Measure & tune

   Every redemption is tracked. The AI learns which message + channel + offer combo brings each cohort back, and shifts the next send.

What you get

You stop bleeding the 67%-more-spend repeat cohort that Bain identifies as the highest-leverage revenue in F&B. Modeled, not customer-quoted — see /product#outcomes for sources.

Common questions