PEKO vs Advocado
Written by PEKO Research Team.Last updated: 10/22/2026.
Published: 10/21/2026
Last updated 22 Oct 2026
PEKO publishes this guide. We think PEKO fits venues that want to keep their current POS; below is when another tool fits better.
Updated October 2026: Advocado's strength in Malaysia is a full loyalty CRM: points, cashback, tiers and campaign tools, with guests joining by phone number and no cards or apps. No app for customers: snap the receipt, or use the optional Zalo Mini App add-on (Vietnam), and it works with the POS you already use.
Advocado's strength in Malaysia is a full loyalty CRM: points, cashback, tiers and campaign tools, with guests joining by phone number and no cards or apps. Its Malaysia pricing page shows Pro at RM350 and RM370 per outlet a month. PEKO is the lower-cost layer for one outlet keeping its POS.
What is Advocado? Loyalty CRM with points, cashback, tiers and campaign tooling.
Choose PEKO if
- One outlet on a tight budget: PEKO Standard is RM990 a year.
- You want campaigns drafted for you: PEKO's AI Agent prepares them and you approve.
- You want to start free: PEKO is free to 300 members, while Advocado's free plan is not on its public pricing page.
Choose Advocado if
- You want cashback and tiers run by your own team: Advocado's CRM is built for that.
- Phone-number sign-up suits your guests: Advocado needs no card or app.
- You have a marketer to run campaigns: Advocado gives that person the tools.
Feature by feature
| Feature | PEKO | Advocado |
|---|---|---|
| Published price (checked Oct 2026) | Standard RM99/month (RM990/year); Professional RM199/month (RM1,990/year); Professional Max RM399/month (RM3,990/year), per outlet | Pro RM350/month/outlet and RM370/month/outlet both appear on the Malaysia pricing page; billing terms and the difference are unclear. |
| Needs POS change? (checked Oct 2026) | No: runs alongside any POS | Not on the public pricing page |
| Customer app needed? (checked Oct 2026) | No: guests use web QR or receipt scan | No: phone-number enrolment, no cards or apps |
| WhatsApp (checked Oct 2026) | Yes: campaign approval required | Not on the public pricing page |
| Free plan (checked Oct 2026) | Yes: 300 members | Not on the public pricing page |
| Can customers self-enrol without a cashier? | Yes: customers scan a table/receipt QR or photograph the bill and PEKO's OCR credits points automatically. Cashier is out of the enrolment loop. | Not clear from public documentation |
| Can it earn points from other POS receipts? | Yes: AI OCR reads receipts from any POS (KiotViet, iPOS, Sapo, MISA, PosApp, Toast, Square). No POS swap or API required. | Not clear from public documentation |
Published price (checked Oct 2026)
Standard RM99/month (RM990/year); Professional RM199/month (RM1,990/year); Professional Max RM399/month (RM3,990/year), per outlet
Pro RM350/month/outlet and RM370/month/outlet both appear on the Malaysia pricing page; billing terms and the difference are unclear.
Advocado: public pricing page (checked Oct 2026), checked on 2026-10-21
Needs POS change? (checked Oct 2026)
No: runs alongside any POS
Not on the public pricing page
Advocado: public pricing page (checked Oct 2026), checked on 2026-10-21
Customer app needed? (checked Oct 2026)
No: guests use web QR or receipt scan
No: phone-number enrolment, no cards or apps
Advocado: public pricing page (checked Oct 2026), checked on 2026-10-21
WhatsApp (checked Oct 2026)
Yes: campaign approval required
Not on the public pricing page
Advocado: public pricing page (checked Oct 2026), checked on 2026-10-21
Free plan (checked Oct 2026)
Yes: 300 members
Not on the public pricing page
Advocado: public pricing page (checked Oct 2026), checked on 2026-10-21
Can customers self-enrol without a cashier?
Yes: customers scan a table/receipt QR or photograph the bill and PEKO's OCR credits points automatically. Cashier is out of the enrolment loop.
Not clear from public documentation
Can it earn points from other POS receipts?
Yes: AI OCR reads receipts from any POS (KiotViet, iPOS, Sapo, MISA, PosApp, Toast, Square). No POS swap or API required.
Not clear from public documentation
Worked yearly cost: one outlet
One restaurant outlet, one year, Advocado Pro versus PEKO Standard.
Advocado
- Advocado Pro at RM350 a month: RM4,200 a year.
- Advocado Pro at RM370 a month: RM4,440 a year.
PEKO
- PEKO free plan: RM0 a year while the venue stays at or under 300 members.
- PEKO Standard, billed yearly: RM990 a year for the outlet.
- PEKO Standard plus the WhatsApp Business add-on (RM999 a year): RM1,989 a year.
Both Advocado figures appear on its Malaysia pricing page and the billing terms are not explained, so ask which applies. Prices as published, checked Oct 2026.
Need a POS too?
LOOP POS (a separate product from the same team) has a free plan for one outlet. PEKO customers get 50% off LOOP POS paid plans.
FAQ
Why does Advocado Malaysia show two prices?
The Malaysia pricing page lists Pro at both RM350 and RM370 per outlet a month without explaining the difference. Ask Advocado which billing term each covers.
Does Advocado offer cashback?
Yes. Advocado describes points, cashback, tiers and campaign tooling. PEKO focuses on points, rewards and AI-drafted win-backs.
Do Advocado guests need an app?
No. Advocado Malaysia says guests join with a phone number, with no cards or apps.
People also read
Answer
Is Ocard worth it for Malaysian restaurants in 2026?
Ocard is worth it for Malaysian F&B chains that already run its POS-embedded loyalty, but independents should watch the day-60 trigger: that's when auto-renewal and per-outlet fees kick in and the price ladder stops looking cheap.
Comparator
PEKO vs Advocado
Advocado's strength is phone-number enrolment: guests join with a number, no card or app, and a campaign tool sits behind it. Its Singapore Pro plan is S$200 per outlet a month billed yearly. PEKO costs less per outlet and drafts the campaigns for you to approve.
Comparator
PEKO vs Beep
Beep is StoreHub's direct-ordering channel: your own QR menu and delivery, bypassing GrabFood and foodpanda commissions. PEKO is the AI loyalty layer that turns Beep's order data into repeat visits, via WhatsApp, TNG eWallet, and DuitNow. They're complementary, not competing: Beep wins you the first direct order, PEKO wins you the second, fifth, twentieth.
Sources & citations
These public sources support the competitor pricing, feature, and limitation claims in this comparison.
- Advocado: published pricing / product (checked Oct 2026)
Published pricing and product requirements; anything not on the page is marked.
- PEKO Malaysia prices (checked Oct 2026)
RM plan prices and free member limit.
- Advocado Malaysia: no cards or apps (checked Oct 2026)
Vendor-owned product evidence.
Ready to try PEKO instead of Advocado?
Start free in 15 minutes, or book a 15-minute demo and we'll run the AI Agent on a sample of your data so you can see the churn saves live.
Compare PEKO with the rest
How we check this content: Editorial policy · Chính sách biên tập (tiếng Việt)