analytics
PEKO + Meta Ads: how the integration works in Vietnam
Updated May 2026 — What Meta Ads owners in Vietnam get from running PEKO as a loyalty layer on top — data flow, setup, and what to watch. This page is for operators already running Meta Ads who are evaluating PEKO as an additive layer (not a replacement).
Quick facts
- Integration
- PEKO runs as a loyalty layer on top of Meta Ads — it does not replace the existing system.
- Category
- analytics
- Ecosystem
- PEKO (AI customer retention) + LOOP (AI POS for operations) — same company, use either on its own or both together.
This page is for operators already running Meta Ads who are evaluating PEKO as an additive layer (not a replacement). It covers exactly what data crosses between the two systems, how long setup takes, and the common mistakes we see in the first 30 days.
What PEKO does on top of Meta Ads
PEKO syncs loyalty cohorts to Meta Custom Audiences so you can run lookalikes off your highest-LTV regulars instead of cold pixel audiences.
Where the fit is strongest
Best for venues with paid acquisition spend > 10M VND/month — the lookalike quality bump is measurable above that threshold.
Setup — what to expect
OAuth via Meta Business Manager. ~20 minutes including audience seed validation.
What to watch in month one
Mind Meta's audience refresh cadence (weekly). Don't expect campaign performance to swing on day-of cohort changes.
Book a 20-minute call to map your Meta Ads → PEKO data flow.
Book a demo