En cours de trad… · Vietnam
Refreshed 21/05/2026PEKO vs CNV Loyalty
Written by PEKO Team.Last updated: 21/05/2026.
Published: 01/05/2026
CNV Loyalty is a widely used points-and-vouchers platform in Vietnam, particularly for chains with 20+ outlets. PEKO is the AI-native alternative, focused on independent venues and mid-sized chains that need retention automated for them. This page is a straight comparison — which one is right for you?
- En cours de trad…
- CNV Loyalty is a traditional loyalty platform built for large chains; PEKO is AI-native retention for independent venues and mid-sized chains.
- PEKO predicts which customers will churn within 3 days and writes campaigns automatically — CNV doesn't.
- PEKO has a free-forever basic plan; CNV is project-quoted.
What is CNV Loyalty? Vietnam-based loyalty platform popular with mid-market F&B chains, focused on stamp cards, vouchers, and Zalo OA broadcast.
En cours de trad…
- You run 1–10 venues.
- You don't have a marketing team — you need AI to handle it.
- You want to try it free before committing.
- You want to be live the same day.
- You want to cut your dependence on GrabFood / ShopeeFood.
Choose CNV Loyalty when
- You run a chain of 20+ outlets that needs deep custom workflows.
- You have an in-house marketing team that can write campaigns themselves.
- You don't need AI prediction or automation.
- A rollout budget above 50M VND is OK.
En cours de trad…
| En cours de trad… | PEKO | CNV Loyalty |
|---|---|---|
| Product type | AI-native retention | Traditional loyalty |
| Basic points | Yes | Yes |
| Membership tiers | Yes | Yes |
| Vouchers / promotions | Yes | Yes |
| AI churn prediction | Yes — 3 days ahead | No |
| Auto-written win-back messages | Yes (AI, personalised) | No (manual templates) |
| AI customer segmentation | Yes | No |
| Direct online ordering (0% commission) | Yes — full | Limited |
| Receipt OCR scanning | Yes | No |
| Zalo mini app | Yes (add-on) | Yes (top tier) |
| Setup time | 10–15 minutes | 1–2 weeks |
| Starting price | Free forever | Quote on request |
| Primary fit | Independents + mid-sized chains | 20+ outlet chains |
| AI marketing | Yes (PEKO Brain) | No |
FAQ
Is CNV Loyalty free?
CNV Loyalty is not free. They operate on a quote-based model — pricing depends on the number of outlets, the modules you enable, and how much customisation your team needs. For a 20-outlet chain, total cost of ownership in year one is typically tens of millions of VND, including setup, training, and the monthly licence. PEKO takes the opposite approach: a free-forever basic plan that any venue can sign up for, with paid plans only if you need AI features, multi-channel automation, or higher message volume.
Can PEKO do everything CNV can do?
For everyday loyalty mechanics — points, tiers, vouchers, Zalo messaging, member lists — yes. PEKO covers all of those out of the box and adds things CNV does not: AI predicting which customers will stop coming within 3 days, automatically written personalised win-back messages, receipt OCR, and 0% commission direct ordering. Where CNV pulls ahead is the level of bespoke workflow customisation for very large chains. If you're under ~20 outlets, you will not feel that gap.
I currently use CNV — can I switch to PEKO?
Yes, and most operators are live within a single afternoon. You export your customer list and recent transactions from CNV (or pull them from your POS — KiotViet, iPOS, Sapo, LOOP all work), import into PEKO, and the AI starts scoring churn risk within minutes. We keep your existing point balances and tier mappings intact, and your customers can keep using the same Zalo mini app flow without re-registering. There's no contract penalty on the PEKO side — start free, upgrade only if it pays back.
Can I run PEKO and CNV side by side?
Technically yes — they pull from the same POS data, so nothing breaks. In practice we don't recommend it for long, because your customers end up with two parallel loyalty experiences and your staff have to choose which one to push at checkout. A common pattern is to run both for 30 days to compare results on the same customer base, then keep whichever drives more repeat visits. PEKO's free plan makes that test essentially zero-cost.
What is the biggest difference between CNV and PEKO?
CNV is built around the assumption that you have people who will design and run loyalty campaigns. PEKO is built around the assumption that you don't — and uses AI to do that work for you. CNV is the right pick for a 30-outlet chain with a marketing team that wants a powerful toolbox. PEKO is the right pick for a single venue, a small group, or a growing chain that wants retention to just happen in the background while they focus on running the venue.
People also read
Comparator
PEKO vs Bizfly CRM
Bizfly CRM is a broad Vietnamese marketing/CRM suite from VCCorp covering email, SMS, landing pages, chat, and pipeline CRM. PEKO is the AI-native retention layer focused specifically on F&B and retail churn — narrower, deeper, POS-native.
Comparator
PEKO vs Bizfly Loyalty
Bizfly Loyalty is the loyalty module of VCCorp's broader Bizfly marketing suite, sold to enterprise marketing teams. PEKO is the AI-native, F&B-specific retention layer that runs out of the box on your existing POS. This page compares them feature by feature.
Comparator
PEKO vs Getfly CRM
Getfly is a Vietnamese pipeline CRM widely used by SMBs for sales tracking, KPIs, and basic marketing. PEKO is a different product: AI retention for F&B and retail where customers transact at a POS, not move through a sales pipeline.